Imagine having a website,
but no one can find you.

That's basically what can happen without some form of SEO.
Search engine optimization ensures that the crawlers that search
the world wide web will find your site and make it available to everyone through browsers and search engines such as Google and Yahoo.

Included with every website that we develop, is a basic development
of search engine optimization that includes the following:

Keywords in <title> tag	This is one of the most important places to have a keyword, as the copy inside the <title> tag will show in search results as your title page.
Keywords in URL	Keywords in URL's are helpful. Remember this when choosing your domain name.
Keyword density in document text	An important factor is keyword density. Density over 10% will look suspicious to search engines.
Keywords in anchor text	Important if there is a keyword in the anchor text from a link from an outside site.
Keywords in the beginning of a document	Not quite as important as anchor text, title tags and headings, but remember that the beginning of a document is not necessarily the first paragraph.
Keywords in <alt> tags	Important and often overlooked as spiders don't read images but do read descriptions on images.
Keywords in headings	Heading are important but it's more important that the text references those keywords.
Metatags	Metatags have become less important for some search engines, especially Google, but Bing, Yahoo and others still rely on them.